脉搏血氧饱和度波形:翻译翻译……
成立于二十世纪九十年代的山东省淄博市淄川区新星集团,看到周边乡镇老百姓购物十分不方便,于是抢占商机,利用自身的资金信誉优势,大力实施“超市下乡”战略,于1999年8月办起了农村超市,如今已经开办农村超市37家,年增销售额近2亿元。他们提出了开办农村超市三原则:一是为民服务原则。以满足农民基本生活需要为经营宗旨;二是降低成本原则。坚持宜租则租与盘活资产相结合,实现低成本扩张。目前,37家新星乡镇超市中,有28家是租赁经营;三是择优选址原则。主要选择那些经济基础相对较好、社会购买力相对较高,而原有商业网点又难以满足当地消费需求的乡镇兴办超市。“三分经营,七分管理”,这正是我们在多年实践中感触最深的。连锁企业最终必然越做越大,那最后拼的也就是管理了。发展到今天新星集团已经有2700余名员工,总资产达26亿元,为了保证连锁店的正常运行,我们形成了“严、细、新、全”的管理特色。例如:我们不拘一格选人用工,近年来有20多名中层以上管理人员被降职或免职,100多名青年职工被提拔为中层以上管理人员;在财务管理设立了内部银行和财务总监,实行库存商品的分级管理等等。2003年,新星集团全年完成总销售18亿元,跻身全国连锁经营百强企业先进行列。
能表达出意思就可以了,只要不是在线翻译就可以,谢谢您的帮助
我狂吼,不要机器翻译啊,真的不要啊
The second Marketing Case: The Xin-xing(New Star) Groups gets victory based on its management.
The Xin-xing Groups was set up in Zichuan District, Zibo, Shandong Province in 1990s. Considering the shopping discommodiousness of civilians from circumjacent villiages and towns, she take the marketing chance and carrying out the stratagerm of "Supermarket goes into villiages" based on her own financing advantages. She set up country supermarket in August, 1999. Currently, she has set up 37 country supermarkets whose increased sale per year run up to 0.2 billion Yuan. Their put forward three principles for setting up country supermarkets as following:
Firstly, service for the civilians, and consider meeting the fundimental need in their lives as the Marketing Theory.
Secondly, reduction of the productive cost. She persists in the combination of leasing when needed and invigorating the capitals in order to fulfill their expansion with low cost. Currently, 28 Xinxiang country supermarkets of 37 are leasehold trade.
Thirdly, choosing the best address, mainly those towns where relatively developed econom present and the people have relatively high buying ability, and the former commodity network could not meet local need.
"Three parts depend on marketing, while seven parts depend on management" is just the thing that touched us profoundly during practice of many years. At last the Chain Enterprises will run better and better, then the competitive field may be management. To date, the Xinxiang Company Groups hold more than 2700 employees and more than 2.6 billion Yuan capitals. The characteristic management of "Strict, Careful, Fresh, Full-scale " comes into being in order to ensure the properly running of these Chain stores. For example, we hire employees not stick to one pattern, more than 20 middle-leveled managers were demoted or deposed during the past several years, while more than 100 young employees were promoted as middle-leveled managers. We also set up inner banks and financial majordomos in our financing management, and set up hiberarchy management system of storage products. In 2003,the total sale of Xinxiang Company Groups ran up to 1.8 billion Yuan, and entered the National 100 Top Enterprises rank.
True war case example two:With the new star group that management win victory
New star in the province 淄博 City 淄川 District of Shandong group that establish in the 90' the an of s of, see the periphery village common people shopping very inconvenient, hence rob to occupy business opportunities, making use of the funds prestige advantage of the oneself, puts strongly into practice" the super municipal goes to the country" strategy, do to have the super municipal in village in 1999 Augustseseseseseses, the now has started the super municipal in village 37 houseseseseseseses, the year increases to sell the near an in sum.They put forward to start the super municipal in village three principle:An is for people service principle.Then satisfy basic living demand in farmer is operate the aim;Two is to decline the low cost principle.The persistence is proper to rent to then rent to the live property in dish combines together, realizing low cost expansion.Current, super municipal in village in a stars inside, reach an are to lease the management; Three is to choose the optimization 址 principle.Choose those economic foundationses primarily opposite than good, the social purchasing power is opposite and higher, but the business net orders originally possessed again hard satisfy the demanding village of consumption of the region establish the super municipal." operate three cents, seven cents manage", this is exactly we are in many years practice the emotional stirrings is the most deep.The catena business enterprise is end to do by all means and more more big, that put together finally too is to managed.Up to today new star in development group already contain more than 2700 employees, the total property amounts to 2,600,000,000 dollars, for guaranteeing the chain store normal to circulate, we became the management of the " strict, thin, new and all" the special features.For example:We are regardless a the space chooses the person uses the work, having in recent years more than 20 inside the layer manages above the personnel is demoted or dismiss from post, more than 100 youths the officers and workers is promoted for inside the layer manages the personnel above;Managed to establish the internal bank in the finance with the finance director general, execution the ratings of the stock merchandise manages the etc..2003Year, the whole year in group in new star completes the gross sells 1,800,000,000 dollars, ascending the national catena operate 100 advanced row or column in strong business enterprises.